I sent a mail about 10 days ago to Lewis Green and Bob Glaza about a mysterious band based in Belgium called Bang Lassi. Last friday, Lewis wrote, in his fantastic “Fridays and weekends rock”-series, a great post about Bang Lassi, echoed in a very creative way by Bob Glaza. Here’s a line from Lewis’ post
Mostly we will look into Classic Rock Bands. But today I feature a band that a few weeks ago was
introduced to me by Philippe Deltenre, a Belgium friend. The band, Bang Lassi, blew me away.
I also left a link to a Bang Lassi song on Tim Brunelle’s blog who replied
I’m hearing Thin White Duke-era Bowie, the Beach Boys, some Queen, some early Yes, a little King Crimson and some Dresden Dolls. Fun track. Really nice harmonies and orchestration!
I have a profound respect for the musical opinions of Lewis, Bob and Tim since those guys have a very broad musical culture.
Bang Lassi is clearly in an end sixties-early seventies tradition: the music is complex and rich, far away of the usual mainstream airplay routine. Their approach of music can be regarded as radical and without compromission and I wonder: What can web 2.0 and social media do for them? How can we identify the influencers that will spread the Lassimen work? Which “marketing strategy” would you advise?
Bad idea, indeed 
June 24, 2007 at 3:52 pm |
Thank you for the shout out and rock on!
June 24, 2007 at 3:54 pm |
Fridays and Weekends Rock with Bang Lassi
Today, I make it official. On Fridays, bizsolutionsplus takes a holiday from marketing and shares the world of rock with you. My life was blessed by having the opportunity to travel with a band in the early ’70s. Music was played in my house from dusk…
June 25, 2007 at 5:56 pm |
Those are hard questions, Philippe. The Lassimen definitely have the talent and the sound. And its a special music that takes me into a complex stream of change. It seems a lot of web 2.0 is about conversation…will Bang Lassi make those connections? And who are the right people for them to build their relationships? I think they can and will find the right ones.
July 1, 2007 at 6:10 am |
“Which “marketing strategy” would you advise?”
Hmm–let’s see…
( 4 days, five blogs, extremely diverse content on each blog however we are all connected through posts and threads. )
Ohh-Ohh-I’m betting word-of-mouth!
Nice find. I’m really enjoying their sounds. Bowie and Floyd.
July 1, 2007 at 4:03 pm |
Lewis, Bob,
I really thank you for your support and I’m so glad to read you’re enthusiast about Bang Lassi. I really trust the fact that the lassimen have a destiny!
Hi Marc,
Yes, word-of-mouth seems quiet efficient 🙂
But we have also another plan that we’ll release in about 3 weeks. Stay tuned!