I sent a mail about 10 days ago to Lewis Green and Bob Glaza about a mysterious band based in Belgium called Bang Lassi. Last friday, Lewis wrote, in his fantastic “Fridays and weekends rock”-series, a great post about Bang Lassi, echoed in a very creative way by Bob Glaza. Here’s a line from Lewis’ post
Mostly we will look into Classic Rock Bands. But today I feature a band that a few weeks ago was introduced to me by Philippe Deltenre, a Belgium friend. The band, Bang Lassi, blew me away.
I also left a link to a Bang Lassi song on Tim Brunelle’s blog who replied
I’m hearing Thin White Duke-era Bowie, the Beach Boys, some Queen, some early Yes, a little King Crimson and some Dresden Dolls. Fun track. Really nice harmonies and orchestration!
I have a profound respect for the musical opinions of Lewis, Bob and Tim since those guys have a very broad musical culture.
Bang Lassi is clearly in an end sixties-early seventies tradition: the music is complex and rich, far away of the usual mainstream airplay routine. Their approach of music can be regarded as radical and without compromission and I wonder: What can web 2.0 and social media do for them? How can we identify the influencers that will spread the Lassimen work? Which “marketing strategy” would you advise?